Project Study @ Meda AI

Company Summary: Meda is an AI-first healthtech startup founded by three TUM alumni (Informatics, Medicine, Management). We build AI-powered clinical documentation and billing optimization for German general practitioners. Real deployment at scale: Avi Medical (25 clinic locations), private practices, and MVZs across Germany. We're in the growth stage with 100% month-over-month growth.

Tracks:

Track 1: Marketing & Content Strategy Tasks:

• Create customer case studies by interviewing doctors and writing success stories
• Develop LinkedIn content strategy (3-4 posts weekly) for B2B healthcare audience
• Build email campaigns for trial user nurture sequences and feature announcements
• Optimize website for German healthcare search terms (GEO strategy)
• Develop sales enablement materials (pitch decks, one-pagers, conference materials)

Track 2: Sales, Go-to-Market & Partnerships Tasks:

• Execute outbound sales campaigns to German GP practices
• Conduct 15-20 product demos per month with German doctors
• Close deals and manage full sales cycle from trial to paying customer
• Build partnerships with PVS vendors (practice management software companies)
• Track pipeline in CRM and optimize sales funnel conversion rates

Track 3: Financial Planning & Investor Relations Tasks:

• Build 3-year financial model with scenario planning and unit economics analysis
• Research 50+ healthcare-focused VCs and map warm introduction paths
• Support seed fundraising round (pitch deck, valuation analysis, investor meetings)
• Develop cap table scenarios and dilution modeling
• Create investor CRM and track fundraising pipeline

Begin: Immediate Duration: 3-6 months (12 ECTS) Application: 1-2 students per track, send CV to job@mymeda.ai. Learn more: https://meda-ai.notion.site/career. Requirements: TUM School of Management (Bachelor or Master), native/fluent German (especially for Sales).