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Overview about the essential contents of technology and innovation management. Knowledge of important models and concepts and how they can be concretly used in companies.

Market aspects of innovation: - Innovation: Examples and particularities - Innovation and the development of industries - Sources of innovation - Innovation strategy: Analysis of the market, technology and competition - Acquisition of technology: Market, cooperation and networks Organizing the innovation process: - The innovation process within the firm - R&D, production and marketing - cooperation for innovation? - Motivation and incentive systems - Promotors and champions - roles in the innovation process - Opposition against innovation within the firm - Integrating customers into the innovation process - Measuring and controlling innovation ECTS-Credits: 3

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The lecture is recorded by Lecturio.

Written exam: 60 minutes, 100% multiple choice questions Course group work: max. 10% bonus points

Reading Package, which is provided via the Moodle platform.