See TUMonline
Note: Registration via TUMonline to get access to the course material on Moodle.

Overview about the essential contents of technology and innovation management. Knowledge of important models and concepts and how they can be concretly used in companies.

Market aspects of innovation: - Innovation: Examples and particularities - Innovation and the development of industries - Sources of innovation - Innovation strategy: Analysis of the market, technology and competition - Acquisition of technology: Market, cooperation and networks Organizing the innovation process: - The innovation process within the firm - R&D, production and marketing - cooperation for innovation? - Motivation and incentive systems - Promotors and champions - roles in the innovation process - Opposition against innovation within the firm - Integrating customers into the innovation process - Measuring and controlling innovation ECTS-Credits: 3

Due to the current situation with the Corona pandemic, this year´s course "Technology and Innovation Management: Introduction" is offered as pre-recorded online sessions. The course will use the recordings and material of of the summer term 2019. To allow for maximum flexibility for students, all sessions will be made available already at the beginning of the course phase. Please see Moodle for further details on the course

Reading Package, which is provided via the Moodle platform.