taico is revolutionizing media investment management through our comprehensive platform that provides transparency, automation, and intelligent optimization for media spending across all channels. Our modular suite includes MediaCore (transparency), MediaProphet (AI-powered planning), MediaAviator (automated sourcing), and MediaQuest (multi-agentic AI assistant).
Project Goal
This project offers TUM students the opportunity to contribute to cutting-edge media technology solutions. Students will work on real-world challenges in media analytics, developing features and processes to enhance the functionality and performance of taico's SaaS suite.
Track 1: Full-Stack Development
- Build interactive React dashboards for real-time campaign monitoring
- Build dynamic UI components for AI chatting interfaces based onagentic textual outputs
- Develop RESTful APIs in Python/Flask for media data aggregation
- Expand API features for Agentic systems
- Implement responsive UI components using JavaScript and Material UI
- Create data visualization tools for cross-channel media performance
- Deploy solutions using Docker and modern CI/CD practices
Track 2: Data Pipeline & Analytics Engineering
- Design ETL pipelines using Airflow and dbt for media data transformation
- Implement data connectors for BigQuery and Postgres databases
- Build data orchestration workflows for multi-channel media sources
- Develop automated data quality monitoring and alerting systems
- Create scalable data models for media attribution and ROI analysis
Track 3: AI-Powered Media Intelligence
- Implement machine learning models for media spend optimization
- Develop predictive analytics for campaign performance forecasting
- Build recommendation engines for budget allocation across channels
- Build agentic systems built to optimize media and marketing workflows
Download Full Description
Begin: October 1, 2025
Duration: 6 months
Supervisor ERI: tbd
Application: You can apply as a team of 2 - 3 students or individually (and we will assemble the team). Send us your CV and a short motivation statement to idp(at)taico.io